All About Haze

Haze is revolutionizing the social beverage scene with their innovative combination of hemp-derived Delta-9 THC and caffeine, creating what they call "party fuel that hits different." Based in Raleigh, North Carolina, this pioneering brand offers a healthier alternative to traditional party drinks like Red Bull vodkas, delivering energy and euphoria without the dreaded hangover. Each Haze beverage contains 10mg of Delta-9 THC, with their HIGH ENERGY line adding 40mg of caffeine for those seeking an extra boost. Available in two distinct product lines—ZEN for relaxation and HIGH ENERGY for all-night energy—Haze has quickly become the go-to choice for social consumers looking for a controlled, fast-acting cannabis experience. With only 40 calories per can and onset times of just 15-30 minutes, these THC beverages are designed to keep you engaged and remembering your night out. As a hemp-derived brand compliant with the 2018 Farm Bill, Haze ships their products nationwide, bringing their North Carolina-born innovation to parties across the continental United States.

Products Overview

Haze offers eight distinct SKUs across two innovative product lines, each designed to deliver a specific social experience. Their ZEN line provides pure THC relaxation, while the HIGH ENERGY line combines THC with caffeine for sustained party energy. All products feature 10mg of hemp-derived Delta-9 THC per can, are lightly carbonated, contain only 40 calories, and come in convenient 4-packs priced at $28.00.

With consistent standard dosing of 10mg THC across all products, Haze makes it easy for consumers to control their experience and find their perfect level.

Other Products by Haze

Haze currently focuses exclusively on their THC beverage line. No information is available about other product categories such as gummies, vapes, or other cannabis products. The brand appears to be dedicated to perfecting their innovative THC and caffeine beverage formulations.

Background

Haze Inc. was founded in Raleigh, North Carolina by beverage entrepreneur Adrian Larrea and his team, emerging from a vision to create a healthier alternative to traditional party drinks. The brand was born from the desire to offer the social lubrication and energy of alcohol-caffeine combinations without the hangover or health consequences. Adrian Larrea, who has deep roots in North Carolina's beverage scene, has notably collaborated with major events like the Dreamville Festival, creating special edition beverages and bringing local craft innovation to wider audiences. The company's mission centers on fueling good times, real connection, and unforgettable nights through their unique THC and caffeine formulations. Starting in Raleigh and now expanding nationwide, Haze positions itself as more than just a beverage company, but as a movement (#GetHazed) that celebrates social connection and elevated experiences. Their tagline "The pregame that became the main event" perfectly captures their evolution from a local North Carolina startup to a nationally recognized THC beverage brand.

Quick Facts About Haze

Values

• Social Connection: Creating products that bring people together and enhance social experiences without the negative effects of alcohol
• Controlled Experience: Microdosed formulations that allow consumers to customize their experience and maintain control
• Innovation: Pioneering the THC + caffeine combination to create a unique 'party fuel' category
• No Hangover Promise: Offering all the fun of nightlife without next-day regrets or health consequences
• Community Building: Fostering the #GetHazed movement and creating a lifestyle brand around elevated social experiences

Reviews

Customer reviews consistently highlight Haze's effectiveness as a social enhancer and alcohol alternative. Users report increased energy, enhanced social experiences, and most importantly, the ability to remember their nights out. The products receive praise for delivering euphoric effects without the crash associated with traditional alcohol-caffeine combinations. The fast-acting formula (15-30 minutes) and lack of anxiety or paranoia are frequently mentioned as key benefits, making Haze accessible even to cannabis newcomers. Many reviewers have completely replaced their Red Bull vodkas with Haze, finding it provides the same social energy without the negative consequences.

• "Had one at the pregame and ended up DJing until 4AM. I don't even DJ." - Tyler D.
• "Buzzed Blood Orange had me dancing on tables AND remembering everyone's name. Elite." - Jasminie T.
• "Replaced my Red Bull vodkas with HAZE. Now I actually remember my nights out." - Marcus R.

Promotions & Coupon Codes

Haze offers several ways to save on their THC beverages. New email subscribers receive 20% off their first order plus access to exclusive drops and member rewards through the HAZE WORLD Insider program. The brand also provides tiered bundle discounts for bulk purchases:

• PARTY STARTER 12-pack: Save 5%
• PARTY HERO 24-pack: Save 10%
• FESTIVAL READY 36-pack: Save 15%
• NEVER DRY 48-pack: Save 20% plus VIP access

Where to Buy Haze

Haze products are available for direct purchase through their website at thehazeco.com, with shipping available across the continental United States. As hemp-derived products containing less than 0.3% Delta-9 THC by weight, they are federally compliant under the 2018 Farm Bill. A store locator is available on their website for finding local retail locations. All orders require age verification (21+) prior to shipment. Looking for similar THC beverages with energy-boosting properties? Browse our curated selection of functional THC beverages from verified retailers at buythcdrinks.com.

Quality & Testing

Haze maintains strict quality standards with all products undergoing third-party testing for each manufacturing batch. Products are manufactured in GMP-certified facilities following rigorous quality control protocols to ensure safety and consistency. The company makes lab certificates available on their website for batch verification, demonstrating their commitment to transparency and consumer safety. Every can contains precisely dosed THC content, verified through comprehensive testing procedures. The microdosed approach and rapid-absorption process are specifically designed to minimize the risk of overconsumption and adverse effects commonly associated with traditional edibles.

Important Safety Notice: THC beverages may cause intoxication; do not drive or operate machinery.

Ingredients

Haze uses a focused ingredient profile designed for maximum effect with minimal calories. The core ingredients include hemp-derived Delta-9 THC, THCV (tetrahydrocannabivarin), and natural flavors, with the HIGH ENERGY line additionally containing 40mg of caffeine per can. The inclusion of THCV is particularly notable, as this cannabinoid is associated with energizing effects and appetite suppression, complementing the product's party-focused positioning. All beverages are lightly carbonated and contain only 40 calories per serving, suggesting the use of low-calorie sweeteners to maintain taste without excess sugar. The simple, clean ingredient list reflects Haze's commitment to creating a functional beverage that delivers consistent effects without unnecessary additives.

Recalls or Safety Issues

No recalls or regulatory actions reported as of 2025.

Events

Haze has been involved with the Dreamville Festival through founder Adrian Larrea's collaboration on Festival Brew beverages. The brand appears to focus on festival and nightlife activations aligned with their party-focused positioning. No other recent consumer events reported.

PR & Media

Haze has garnered media attention as a pioneer in the THC energy drink category. Founder Adrian Larrea was featured in Uproxx discussing his work on Dreamville Festival's craft beverages and the development of Haze as an innovative cannabis beverage brand. The article highlighted how Larrea brought his expertise in North Carolina's beverage scene to create Festival Brew collaborations before launching Haze. Media coverage has focused on the brand's unique positioning as an alcohol alternative for the nightlife scene, combining THC with caffeine to create what they call "party fuel." The brand's North Carolina roots and expansion nationwide have also been subjects of interest, positioning Haze as a regional success story in the emerging THC beverage market.

Social Media

Company Details

Related THC Beverage Brands

Consumers interested in Haze often also consider Cycling Frog, Cann, and Wynk for similar THC beverage options that focus on social experiences and controlled dosing. Browse our full selection of energy-focused THC drinks to compare products side by side and find the perfect beverage for your next social gathering.

Frequently Asked Questions About Haze

How much THC is in Haze products?

All Haze products contain exactly 10mg of hemp-derived Delta-9 THC per can. This consistent dosing across their entire product line makes it easy to control your experience. The HIGH ENERGY variants also include 40mg of caffeine for an added energy boost, while the ZEN line contains THC only.

What do Haze beverages taste like?

Haze offers four distinct flavors across their product lines: Blood Orange, Ghosted Grape, Lifted Lemonade (strawberry lemonade), and Peak Punch. Reviews consistently praise the "nostalgic" flavors that mask any cannabis taste. The drinks are lightly carbonated with just the right amount of fizz, and at only 40 calories per can, they avoid the heavy sweetness of many THC beverages.

How long do effects take to kick in?

Haze products typically take effect within 15-30 minutes of consumption, which is significantly faster than traditional edibles. The brand describes the experience as starting with "a quick, energizing, happy euphoria followed by a sense of relief and relaxation." The company recommends starting with one can and waiting 15-30 minutes before consuming more to gauge your ideal dose.

What's the difference between ZEN and HIGH ENERGY lines?

The ZEN line contains 10mg of THC only, designed for relaxation and social ease without stimulation. The HIGH ENERGY line combines the same 10mg of THC with 40mg of caffeine, creating what users describe as "party fuel" that provides sustained energy for all-night social events. Many customers report the HIGH ENERGY line as their replacement for Red Bull vodkas.

Can Haze products cause anxiety or paranoia?

According to Haze, anxiety or paranoia are "highly unlikely" due to their microdosed approach to THC and rapid-absorption process. The 10mg dose is considered moderate and manageable for most users, and the inclusion of THCV may help counteract some of THC's anxiety-inducing effects. However, individual reactions vary, and new users should start with partial servings.

Last Updated

Last Updated: September 04, 2025

Sources

• Haze Official Website – 2025-09-04 – Haze Inc.
• Haze Shop Page – 2025-09-04 – Haze Inc.
• Haze FAQ – 2025-09-04 – Haze Inc.
• Celebrating Dreamville's Festival Brew With Drink Maker Adrian Larrea – 2025-04-04 – Uproxx