Shift Naturals THC Drinks

All About Shift Naturals

Shift Naturals brings a refreshing approach to the THC beverage market with their "Unwind From the Grind" philosophy, offering terpene-infused sparkling waters and THC cocktails designed for natural relaxation. Based in Bend, Oregon, the brand focuses on functional, non-alcoholic products that combine CBD, THC, and natural terpenes to help consumers shift between productivity and relaxation. Their flagship DownShift sparkling water features a gentle 2mg THC and 10mg CBD blend with zero calories and zero sugar, while their newer Shift Cocktails line doubles the THC content for a more noticeable effect. Founded by friends including CEO Ryan, a long-time vegan, Shift Naturals emphasizes natural ingredients and wellness-focused formulations that provide an alcohol alternative without the hangover. As hemp-derived products, their beverages can ship to select states where traditional cannabis products cannot.

Products Overview

Shift Naturals offers a curated lineup of hemp-derived THC beverages and edibles, with their core DownShift sparkling water line featuring three terpene-infused flavors at 2mg THC/10mg CBD per can. The brand expanded in May 2025 with Shift Cocktails, offering classic cocktail flavors with 4mg THC and 12mg CBD for a more pronounced effect. All beverages maintain zero calories and zero sugar, positioning them as healthy alternatives to alcohol.

Product Name Product Category THC/CBD Content Dosage Price Flavors Packaging Format Calories/Sugar
DownShift Lime Citrus Seltzer 2mg THC, 10mg CBD Low No information available Lime Citrus 12oz can 0 calories, 0g sugar
DownShift Trail Berry Seltzer 2mg THC, 10mg CBD Low No information available Trail Berry 12oz can 0 calories, 0g sugar
DownShift Wild Tangerine Seltzer 2mg THC, 10mg CBD Low No information available Wild Tangerine 12oz can 0 calories, 0g sugar
Shift Cocktails Margarita Mocktail Mixer 4mg THC, 12mg CBD Standard No information available Margarita Can No information available
Shift Cocktails Paloma Mocktail Mixer 4mg THC, 12mg CBD Standard No information available Paloma Can No information available
Shift Cocktails Ginger Sour Mocktail Mixer 4mg THC, 12mg CBD Standard No information available Ginger Sour Can No information available

Other Products by Shift Naturals

DownShift Gummies are described as "for wherever life takes you" and are designed to help users mellow out and stay present. The brand offers bundled packages that combine their beverages with gummies, available in 12-pack and 24-pack options.

Background

Shift Naturals emerged from conversations between friends in Bend, Oregon, who wanted to create natural wellness solutions that help people transition between productivity and relaxation. Founded by Ryan, the company's vegan CEO, Shift Naturals focuses on harnessing plant-derived compounds to redefine personal wellness. The brand's products are formulated, tested, and brewed in Bend, emphasizing natural terpenes and functional benefits. Their mission is to seamlessly integrate nature's richness into daily life, providing consumers with healthier ways to unwind without alcohol or artificial ingredients. What started as a vision among friends has evolved into a recovery ritual for hikes, hangouts, and everyday moments.

Quick Facts About Shift Naturals

Founded: No information available
Headquarters: Bend, Oregon
Product Types: THC Seltzers, THC Cocktails, Gummies
THC Range: 2mg - 4mg per serving
Price Range: No information available
Availability: Ships to select states via enjoyshift.com

Values

  • Natural Wellness: Harnessing plant-derived compounds and terpenes for functional benefits
  • Zero Compromise: Formulations with no calories, sugar, or alcohol
  • Social Connection: Enabling social experiences without hangovers or negative effects
  • Vegan-Friendly: All products suitable for vegetarians and vegans
  • Transparency: Clear communication about ingredients and effects

Reviews

Customer reviews highlight Shift Naturals' products as effective alcohol alternatives with natural, hemp-forward flavors that don't taste overwhelmingly sweet. Users appreciate the zero-calorie formulation and describe the effects as providing a "light, social-friendly buzz" that helps them unwind without crashing. The products are praised as perfect for weeknights when alcohol isn't desired, offering relaxation without impairment. One customer noted they love the products enough to set up autoship, calling them their favorite among similar products tried. With a low-dose THC profile, DownShift provides a gentle introduction to cannabis beverages.

  • "Good stuff. I like the flavor: hemp forward which makes me feel like I'm drinking something more natural, not overwhelmingly sugar-filled, and light"
  • "These zero calorie drinks are perfect on weeknights when a beer just isn't right. They are zero calorie and leave me feeling relaxed and calm"
  • "I love that it is zero calories and the whole plant is used. All the flavors taste great too"

Promotions & Coupon Codes

Shift Naturals offers a 25% off forever discount with their 'UNWIND' subscription special. Bundle packages are available combining DownShift sparkling water, gummies, and cocktails. Free shipping is offered with certain bundle purchases.

Where to Buy Shift Naturals

Shift Naturals products are available for purchase directly through enjoyshift.com with shipping to select states. Local pickup is available at Collective Pallet in Bend, Oregon, usually ready within 24 hours. The brand has an expanding network of retailers across the US, with an interactive map on their website to locate purchase points. Looking for similar hemp-derived beverages? Browse our curated selection of THC drinks from verified retailers at buythcdrinks.com.

Quality & Testing

Information about specific testing procedures and COA availability was not publicly accessible during research. Products are confirmed to be vegan and vegetarian-friendly, reflecting the company's commitment to natural ingredients. All products contain hemp-derived cannabinoids and are formulated with natural terpenes. The brand advises against use while driving or operating machinery. THC beverages may cause intoxication; do not drive or operate machinery.

Ingredients

Shift Naturals emphasizes natural ingredients including hemp-derived cannabinoids and natural terpenes. Products are vegan and vegetarian-friendly, reflecting CEO Ryan's nearly decade-long vegan lifestyle. DownShift features a full-spectrum blend with 10mg of terpenes per can alongside CBD and THC. The zero-calorie, zero-sugar formulation uses natural flavoring without artificial sweeteners.

Recalls or Safety Issues

No recalls or regulatory actions reported as of 2025.

Events

No recent consumer events reported.

PR & Media

Shift Naturals received coverage in BevNET in May 2025 for the launch of their Shift Cocktails variety pack, positioned as "elevated vibes without the hangover." The brand emphasizes that the new cocktails offer twice the THC found in their original DownShift drinks, delivering a more noticeable way to unwind. Techigar featured a positive review of Shift Cocktails, with the reviewer stating "We loved them." The brand maintains active social media presence highlighting their Bend, Oregon origins and natural approach to wellness.

Social Media

Platform Handle Followers
Instagram @enjoyshift Not specified
Facebook Shift Naturals Inc 161

Company Details

Detail Information
Website https://enjoyshift.com
Founded No information available
Headquarters Bend, Oregon
CEO Ryan (Co-Founder)
Legal Entity Shift Naturals Inc.

Related THC Beverage Brands

Consumers interested in Shift Naturals often also consider Cann, Brez, and other hemp-derived beverages for similar low-dose THC experiences. Many brands in this space focus on social consumption and alcohol alternatives. Browse our full selection of CBD-enhanced beverages to compare products side by side.

Frequently Asked Questions About Shift Naturals

How much THC is in Shift Naturals products?

Shift Naturals offers two potency levels across their product lines. DownShift sparkling water contains 2mg THC and 10mg CBD per 12oz can, providing a gentle, relaxing experience. Their Shift Cocktails line doubles the THC content to 4mg with 12mg CBD per can for a more noticeable effect while maintaining a balanced 1:3 THC to CBD ratio.

What do Shift Naturals beverages taste like?

Customers describe Shift Naturals beverages as having a "hemp forward" taste that feels natural without being overwhelmingly sugar-filled. The DownShift line offers three distinct flavors - Lime Citrus, Trail Berry, and Wild Tangerine - all with zero calories and zero sugar. The Shift Cocktails recreate classic cocktail flavors like Margarita, Paloma, and Ginger Sour without alcohol.

How long do effects take to kick in?

While Shift Naturals hasn't published specific onset time claims, hemp-derived THC beverages typically begin working within 15-45 minutes of consumption. The natural terpene blend in their products may enhance absorption and effects. As with all cannabis products, individual results may vary based on metabolism and tolerance.

Are all Shift Naturals products vegan?

Yes, all Shift Naturals products are suitable for vegetarians and vegans. Co-founder and CEO Ryan has been vegan for nearly a decade, and this philosophy extends throughout the product line. The brand emphasizes natural, plant-derived ingredients in all formulations.

Last Updated

Last Updated: September 11, 2025

Sources